The difference in garden centres, that is what De Haan Instore Supplies stands for. We choose to aim for garden centres exclusively. As a result, we have carefully built up a wealth of knowledge over the years. We are familiar with the market and accompanying trends like no one else. The entrance to the office of our building bears a wall painting of Einstein. This symbolises our core values. Einstein shows our guests and ourselves why we do what we do, during every visit.


Creativity is essential in our concepts. We think beyond the fixed regime. But of course this creativity is only in our garden centre-concepts. It can also be found in our choice for material, in our agility and sometimes even in our accounting. We also do not take ourselves too seriously. We are all human: us, our customers and our suppliers. We should have a bit of fun too. This Brabant-based conviviality is simply part of our family-run business.


Information is the basis. The more you know, the better you will be able to help. The retail landscape is changing continuously. That is why we believe it is important to assist in mapping out the customers’ needs on the sales floor. That is science. How to respond to this and how can a concept, which you, as an entrepreneur, think is appropriate, ensure a shopping experience that matches with your customers.


Sustainability is our key issue. Neutral is good, positive is better. We, ourselves, will look for the best way where it comes to materials and packaging, but also our office contributes. We have a roof full of solar panels, for instance, and sheep in the vicinity of our office make sure that the grass doesn’t need cutting, but the water will drain properly. In addition, green is in our DNA, with garden centres as a guiding principle of the history of De Haan Group.

We are de Haan. View our team